Hygge (pronounced “hue-guh”), is an all-encompassing lifestyle developed in Scandinavia that has become extremely popular in the last few years. The lifestyle (as you’d expect from a Scandinavian product) is all about simplicity, comfort, and contentment. From the frosty countries that embrace a world-famous minimalistic style in everything from architecture to diet, Hygge helps individuals take pleasure and contentment from the run-of-the-mill “small things” we all experience every day.